Website
www.bee-organic.co.uk

Case Study
Grainger PR embarked on a publicity campaign for a pioneering service offered by Angus company Bee-Organic, allowing parents to pick up a fruit or vegetable box while collecting their child, saving petrol and time as well as improving their children’s diets.

By swapping supermarket-bought produce for local, healthy and convenient fruit and vegetables, the school’s parent council will also receive a percentage of the parents’ spend.

We organised a photo-shoot in one of the nurseries which the project was being piloted in and, with the help of some cheery, fruit and veg-loving toddlers, subsequently secured some visual and inspiring coverage in a range of newspapers including The Times Educational Supplement Scotland (TESS), The Herald (Society), Daily Mail and The Scotsman.

Testimonial
Roger Beecroft, Managing Director said, "I had a plan to raise my awareness but didn't really know how to get started. Claire was able to identify a good story from the work I was doing and, before I knew it, a photo-shoot had been set up and I was plastered across the media! Claire is a very professional person and has the network of contacts to get things done calmly and efficiently. Great job."